Did you know?
Our ASRs take a cold call and make it hot through the OutReach program. We use strong statements, questions, enthusiasm and genuine concern for the prospect's career goals.
Who Are They?: OutReach Prospects
Calling leads is nothing new to admissions reps. But generating leads by phone usually is. Creating prospects, finding their interest, urgency and pain, is an entirely different situation. It requires an entirely different approach. The OutReach program reaches out to cold prospects during their ordinary, daily lives – often in the evening.
They have usually just experienced another difficult, boring or underappreciated day at work. We understand their general outlook, and we ask them how their career plans are going. Our aim is to take someone who is in a negative mindset and open up new possibilities for them. We want to generate a mutual enthusiasm between your school and the prospect.
Our admissions support representatives (ASRs) intend to make your job of selling your school's benefits even easier. Our ASRs take these cold calls through the OutReach program and make them hot through strong statements, questions, enthusiasm and genuine concern for the prospect's career goals.
Example phone call:
Good ASR to receptionist
